We already knew that mobile advertisements perform better on larger screened devices and now there’s evidence of when the best time of the year is for these ad spots. If you guessed the year-end holiday season, you’d be right according to data from Mobclix, a Velti company.

The mobile advertising company notes huge jumps during the months of November and December, with more engagement in full screen ads. Among the other datapoints, ad impressions found in mobile software with the Samsung Galaxy Tab — not Apple’s iPad — accounted for the most mobile ads in tablet apps. That could be due to more iOS devs using iAds, but still: It’s a rare time the Tab is ahead of Apple’s successful tablet by any measure! This makes sense to a degree: Android app developers tend to rely on in-app ads for revenue vs. iOS developers who successfully generate revenues through app sales.

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0 Kobo Touch with Offers ships in ’2-3 weeks,’ serves you ads between reads for a one-time discount originally appeared on Engadget on Sat, 12 Nov 2011 16:17:00 EDT. Please see our terms for use of feeds.

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Test driving an app isn’t entirely unheard of — Apple introduced its lackluster “Try Before You Buy” system last summer and the Android Market’s got a 15-minute return policy. Now T-Mobile’s teamed up with mobile gaming outfit WildTangent to bring a novel approach to looking under the hood of gaming apps: rentals. The partnership promises to bring 25 cent game rentals to your phone or tablet (considering your a T-Mo faithful rocking an Android device), giving you the opportunity to see what a particular game is working with before you commit. The new service also lets users play games for free with advertisements, and applies the cost of rentals to future purchases — rent-to-own style. So it won’t bring the same juvenile thrills as the arcade, but it will let you get your game on at 25 cents a pop. No word yet on when the service will go into affect, so don’t go breaking that piggy bank quite yet.

T-mobile, WildTangent to bring 25-cent game rentals to Android devices, harken back to arcade days originally appeared on Engadget on Thu, 09 Jun 2011 06:43:00 EDT. Please see our terms for use of feeds.

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