Steve Jobs has had a number of ups and downs over the years. Check out this history in magazine covers depicting his dramatic rise, dramatic fall and triumphant return to Apple, as well as his product leadership over the last three decades.
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“The Magician and the Manager: Apple’s Steve Jobs and John Sculley”







“This Man Has Changed Business Forever,” Inc., October 1981
All photos courtesy of Kuo Design
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On May 19, 2001, the Apple Retail Store at Tysons Corner in Virginia opened its doors to the public and no small amount of criticism. From only two days later, the headline “Sorry, Steve: Here’s Why Apple Stores Won’t Work” is hilarious now, especially the prediction of it being “two years before they’re turning out the lights on a very painful and expensive mistake,” but at the time it arguably made sense.



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